We know farmers and have a deep understanding of the complexity surrounding agricultural business. Our client-focused PR programmes draw on a combined 100 years of sector experience and proven communication skill sets to add value to your marketing.

By combining our technical expertise and communication nous, we develop effective strategies to reach your target audiences resourcefully. From concept development to putting your messages in front of the right people through the right channels at the right time, we roll up our sleeves and execute every stage of your campaign delivery.

Agriculture | Animal Health | Environment | Food Chain | Land Industries

Established in 1996

The Sectors We Specialise In

Arable

Crop protection

Varietal selection

Machinery

Food Chain

Food safety

Traceability

Provenance

Animal Health

Disease prevention

Animal welfare

Antibiotic reduction

Livestock

Beef

Sheep

Dairy

Environment

Sustainability

Greening

Air and water quality

Machinery

Cultivation

Grassland

Dairy

Where We Work

Wherever an agricultural marketing specialist is needed, you’ll find us. From the United Kingdom to the United States, we can deliver your campaign on a local to global level.

ABC Communications Public Relations for Agriculture Worldwide

What We Do

Press Relations

Social Marketing

Publications & Brochures

Technical Literature

Graphic Design

Video & Photography

Paul Jennings Agribusiness Communications

In Our View

We take a different approach. When you work with an ABC consultant you will be dealing with an account handler who delivers.

Whether you need an experienced guiding hand to help shape a creative new communications strategy – or simply want someone who can be relied upon to proactively get on with developing great content for your next media relations or digital marketing campaign – our focus will be on producing quality results to deadline.

It’s a committed, service-based ethos that has delighted our clients for more than 30 years.

Paul Jennings, Director

Latest News POSTS

SHEAR LAMBS TO IMPROVE GROWTH AND REDUCE LABOUR

Removing the fleeces of lambs helps to lift growth rates and improve flock management. This, according to Heiniger’s Hefin Rowlands, should be carried out with care and the right equipment. “Shearing every lamb in its first summer can increase growth rates by up to 20g a head. The best time varies from lowland to upland, […]

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POST-WEANING MANAGEMENT KEY TO BOOSTING NEXT SEASON’S LAMB OUTPUT

Weaning should be viewed as the starting point for next season’s lamb crop, with poor ewe condition and hidden trace element deficiencies potentially costing flocks valuable lambs at scanning time, according to sheep experts. Nia Williams, Commercial and Technical Manager at Nettex says the post-weaning period is a critical window for assessing ewes and making […]

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