We know farmers and have a deep understanding of the complexity surrounding agricultural business. Our client-focused PR programmes draw on a combined 100 years of sector experience and proven communication skill sets to add value to your marketing.

By combining our technical expertise and communication nous, we develop effective strategies to reach your target audiences resourcefully. From concept development to putting your messages in front of the right people through the right channels at the right time, we roll up our sleeves and execute every stage of your campaign delivery.

Agriculture | Animal Health | Environment | Food Chain | Land Industries

Established in 1996

The Sectors We Specialise In

Arable

Crop protection

Varietal selection

Machinery

Food Chain

Food safety

Traceability

Provenance

Animal Health

Disease prevention

Animal welfare

Antibiotic reduction

Livestock

Beef

Sheep

Dairy

Environment

Sustainability

Greening

Air and water quality

Machinery

Cultivation

Grassland

Dairy

Where We Work

Wherever an agricultural marketing specialist is needed, you’ll find us. From the United Kingdom to the United States, we can deliver your campaign on a local to global level.

ABC Communications Public Relations for Agriculture Worldwide

What We Do

Press Relations

Social Marketing

Publications & Brochures

Technical Literature

Graphic Design

Video & Photography

Paul Jennings Agribusiness Communications

In Our View

We take a different approach. When you work with an ABC consultant you will be dealing with an account handler who delivers.

Whether you need an experienced guiding hand to help shape a creative new communications strategy – or simply want someone who can be relied upon to proactively get on with developing great content for your next media relations or digital marketing campaign – our focus will be on producing quality results to deadline.

It’s a committed, service-based ethos that has delighted our clients for more than 30 years.

Paul Jennings, Director

Latest News POSTS

MORE FARMERS TESTING COLOSTRUM QUALITY AS FOCUS ON CALF IMMUNITY GROWS

More farmers are checking the quality of colostrum they feed to calves, with new survey findings highlighting growing awareness of the role colostrum plays in supporting calf immunity1. The survey of 142 GB dairy farmers by MSD Animal Health1 found that 66.2% now test colostrum quality, up from 48.8% in a comparable 2022 survey of […]

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TIMELY SUPPLEMENTATION COULD AVOID BELOW PAR RAM PERFORMANCE

Breeding rams may require greater nutritional supplementation than usual in the lead-up to tupping this season, especially in areas where grazing pastures have been depleted due to drought. So says Rumenco’s Technical Services Manager Dr Alison Bond, highlighting potential deficiencies in key minerals and trace elements, and the usual need to build ram condition at […]

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