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Quad Bikes R Us owner Kerry Marven was joined by representatives from Yamaha UK to officially open her new showroom in Heybridge, Maldon.

“We have been in business 18 years and working with Yamaha for 16. We moved from our old site in Great Totham to establish bigger premises and become an exclusive Yamaha dealership selling the full range of leisure, sports, and utility ATVs,” she explains.

The new premises, with its new showroom, highlights the full range of Yamaha machines including the Wolverine side by side, YXZ 1000R and a selection of ATVs for adults and juniors.

“We are a family run business, here to help anyone who wants to enjoy these exciting machines. We can advise on which are most suitable for their individual needs, and we have a workshop on site to help existing owners with spares and repairs,” she says.

Yamaha UK has worked closely with Kerry to develop the new showroom, which also stocks the full 2022 range of Yamaha riding and leisure apparel. “We have had so much support from the Yamaha team, and I feel we have really improved the business by making this move. The showroom looks amazing, and we have really enjoyed welcoming customers old and new,” she adds.

Demand for ATVs has risen since the pandemic, with many looking to spend more leisure time in the UK enjoying these products and having fun. “Our best seller is the YFM700R sports ATV but since Covid hit we have noticed a huge interest in the junior machines with parents looking for fun activities at a time when holidays were not possible,” she says.

Whilst more than happy with her latest move, Kerry still has aspirations for the business in the future. “I have a fantastic team here and I would like to see that grow so that we can one day open the first Yamaha superstore in the South East,” she concludes.